3.1 Introduction to Brand

Question: What is a brand? Why do I have to deal with a brand if I'm making a science simulation?

Answer: Let's imagine a world where you already went through all of these steps and successfully developed your very own first simulation using the PhEt Interactive Simulations framework and you're quite happy with and would love to deploy it online, however, the about section of the simulation along with the logo attribute your simulation as work done by PhET sims and that's probably not what you want. Making your own brand will let you bring more individuality to the project you've done and put a tag on your accomplishments.